84b28d64f5
Self-injecting script following impressum.js pattern: - data-tone attribute: playful | serious | minimal | none - Reads document.documentElement.lang for KI (de) vs AI (en) - MutationObserver on lang attr for i18n toggle compat - All tones link to msbls.de/ki - Injected into all 54 custom sites with data-tone="playful" - Template infra: base.html includes script, render.sh reads disclosure.tone - disclosure.tone added to 3 example site.yaml files Implements m/onepager#2
663 lines
23 KiB
HTML
663 lines
23 KiB
HTML
<!DOCTYPE html>
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<html lang="de">
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<head>
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<meta charset="UTF-8">
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<meta name="viewport" content="width=device-width, initial-scale=1.0">
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<title>KiNOWHOW — KI-Wissen. Jetzt.</title>
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<meta name="description" content="KiNOWHOW — KI + Know-How. Beratung, Wissen und Strategie rund um künstliche Intelligenz.">
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<link rel="icon" href="data:image/svg+xml,<svg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 100 100'><text y='.9em' font-size='90'>K</text></svg>">
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<style>
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@import url('https://fonts.googleapis.com/css2?family=Space+Grotesk:wght@300;400;500;600;700&display=swap');
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*, *::before, *::after {
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margin: 0;
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padding: 0;
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box-sizing: border-box;
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}
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:root {
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--bg: #0a0a0c;
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--bg-elevated: #111115;
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--bg-card: #16161b;
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--border: #1e1e26;
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--text: #e8e8ed;
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--text-dim: #6e6e7a;
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--text-muted: #44444f;
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--accent: #f97316;
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--accent-glow: rgba(249, 115, 22, 0.15);
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--accent-subtle: rgba(249, 115, 22, 0.08);
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--accent-bright: #fb923c;
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}
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html { scroll-behavior: smooth; }
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body {
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font-family: 'Space Grotesk', -apple-system, BlinkMacSystemFont, sans-serif;
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background: var(--bg);
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color: var(--text);
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line-height: 1.6;
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-webkit-font-smoothing: antialiased;
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overflow-x: hidden;
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}
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body::before {
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content: '';
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position: fixed;
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inset: 0;
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background-image: url("data:image/svg+xml,%3Csvg viewBox='0 0 256 256' xmlns='http://www.w3.org/2000/svg'%3E%3Cfilter id='noise'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='0.9' numOctaves='4' stitchTiles='stitch'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23noise)' opacity='0.03'/%3E%3C/svg%3E");
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pointer-events: none;
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z-index: 9999;
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}
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.container {
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max-width: 960px;
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margin: 0 auto;
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padding: 0 24px;
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}
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/* Nav */
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nav {
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position: fixed;
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top: 0;
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left: 0;
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right: 0;
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z-index: 100;
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padding: 20px 0;
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background: rgba(10, 10, 12, 0.85);
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backdrop-filter: blur(20px);
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border-bottom: 1px solid var(--border);
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}
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nav .container {
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display: flex;
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justify-content: space-between;
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align-items: center;
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}
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.logo {
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font-size: 1.15rem;
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font-weight: 700;
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letter-spacing: -0.02em;
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color: var(--text);
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}
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.logo .ki {
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color: var(--accent);
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font-weight: 700;
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}
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nav a {
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color: var(--text-dim);
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text-decoration: none;
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font-size: 0.85rem;
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font-weight: 400;
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transition: color 0.2s;
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}
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nav a:hover { color: var(--text); }
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/* Hero */
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.hero {
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padding: 180px 0 100px;
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text-align: center;
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position: relative;
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}
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.hero::before {
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content: '';
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position: absolute;
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top: 40px;
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left: 50%;
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transform: translateX(-50%);
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width: 800px;
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height: 600px;
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background: radial-gradient(ellipse, var(--accent-glow) 0%, transparent 65%);
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pointer-events: none;
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}
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h1 {
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font-size: clamp(3.2rem, 8vw, 6rem);
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font-weight: 700;
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letter-spacing: -0.05em;
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line-height: 1;
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margin-bottom: 28px;
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position: relative;
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}
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h1 .ki {
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color: var(--accent);
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text-shadow: 0 0 40px var(--accent-glow);
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}
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.hero-tagline {
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font-size: clamp(1.1rem, 2.5vw, 1.5rem);
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color: var(--text-dim);
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font-weight: 300;
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letter-spacing: 0.08em;
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margin-bottom: 40px;
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}
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.hero-tagline .now,
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.hero-tagline .how {
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color: var(--accent);
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font-weight: 600;
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}
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.hero p {
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font-size: 1.15rem;
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color: var(--text-dim);
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max-width: 580px;
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margin: 0 auto 48px;
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line-height: 1.7;
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font-weight: 300;
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}
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.hero p strong {
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color: var(--text);
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font-weight: 500;
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}
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.cta-group {
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display: flex;
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gap: 16px;
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justify-content: center;
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flex-wrap: wrap;
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}
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.btn {
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display: inline-flex;
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align-items: center;
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gap: 8px;
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padding: 14px 32px;
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border-radius: 10px;
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font-family: 'Space Grotesk', sans-serif;
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font-size: 0.9rem;
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font-weight: 600;
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text-decoration: none;
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transition: all 0.2s;
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border: none;
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cursor: pointer;
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}
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.btn-primary {
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background: var(--accent);
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color: #0a0a0c;
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box-shadow: 0 0 30px var(--accent-glow), inset 0 1px 0 rgba(255,255,255,0.15);
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}
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.btn-primary:hover {
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transform: translateY(-1px);
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box-shadow: 0 0 50px var(--accent-glow), inset 0 1px 0 rgba(255,255,255,0.15);
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filter: brightness(1.1);
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}
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.btn-ghost {
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background: transparent;
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color: var(--text-dim);
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border: 1px solid var(--border);
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}
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.btn-ghost:hover {
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color: var(--text);
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border-color: #2a2a35;
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background: var(--bg-elevated);
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}
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/* Manifesto */
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.manifesto {
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padding: 100px 0;
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text-align: center;
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}
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.manifesto-text {
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font-size: clamp(1.4rem, 3vw, 2rem);
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font-weight: 300;
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line-height: 1.7;
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color: var(--text-dim);
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max-width: 700px;
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margin: 0 auto;
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}
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.manifesto-text strong {
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color: var(--text);
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font-weight: 600;
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}
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.manifesto-text .ki {
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color: var(--accent);
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font-weight: 600;
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}
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.divider {
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height: 1px;
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background: var(--border);
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max-width: 960px;
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margin: 0 auto;
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}
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/* Sections */
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section { padding: 100px 0; }
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.section-label {
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font-size: 0.7rem;
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font-weight: 600;
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letter-spacing: 0.12em;
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text-transform: uppercase;
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color: var(--accent);
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margin-bottom: 16px;
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}
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h2 {
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font-size: 1.8rem;
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font-weight: 700;
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letter-spacing: -0.03em;
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margin-bottom: 16px;
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}
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.section-desc {
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color: var(--text-dim);
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font-size: 1rem;
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max-width: 540px;
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margin-bottom: 56px;
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font-weight: 300;
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line-height: 1.7;
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}
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/* Services Grid */
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.services-grid {
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display: grid;
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grid-template-columns: repeat(3, 1fr);
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gap: 16px;
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}
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.service-card {
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background: var(--bg-card);
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border: 1px solid var(--border);
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border-radius: 14px;
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padding: 36px 28px;
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transition: border-color 0.3s, box-shadow 0.3s;
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position: relative;
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overflow: hidden;
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}
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.service-card::before {
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content: '';
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position: absolute;
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top: 0;
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left: 0;
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right: 0;
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height: 2px;
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background: linear-gradient(90deg, transparent, var(--accent), transparent);
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opacity: 0;
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transition: opacity 0.3s;
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}
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.service-card:hover {
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border-color: #2a2a35;
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box-shadow: 0 8px 40px rgba(0,0,0,0.3);
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}
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.service-card:hover::before { opacity: 1; }
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.service-num {
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font-size: 0.7rem;
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font-weight: 600;
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color: var(--accent);
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letter-spacing: 0.1em;
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margin-bottom: 20px;
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font-variant-numeric: tabular-nums;
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}
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.service-card h3 {
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font-size: 1.05rem;
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font-weight: 600;
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margin-bottom: 10px;
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letter-spacing: -0.01em;
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}
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.service-card p {
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color: var(--text-dim);
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font-size: 0.85rem;
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line-height: 1.65;
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font-weight: 300;
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}
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/* Audience */
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.audience-grid {
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display: grid;
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grid-template-columns: repeat(2, 1fr);
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gap: 16px;
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}
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.audience-card {
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background: var(--bg-card);
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border: 1px solid var(--border);
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border-radius: 14px;
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padding: 32px;
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display: flex;
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gap: 20px;
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align-items: flex-start;
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transition: border-color 0.3s;
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}
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.audience-card:hover { border-color: #2a2a35; }
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.audience-icon {
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flex-shrink: 0;
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width: 44px;
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height: 44px;
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border-radius: 10px;
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background: var(--accent-subtle);
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border: 1px solid rgba(249, 115, 22, 0.15);
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display: flex;
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align-items: center;
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justify-content: center;
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font-size: 1.2rem;
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color: var(--accent);
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font-weight: 700;
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}
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.audience-card h3 {
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font-size: 0.95rem;
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font-weight: 600;
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margin-bottom: 6px;
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}
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.audience-card p {
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color: var(--text-dim);
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font-size: 0.84rem;
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line-height: 1.6;
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font-weight: 300;
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}
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/* Provocation */
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.provocation {
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padding: 80px 0;
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text-align: center;
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}
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.provocation-grid {
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display: grid;
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grid-template-columns: repeat(3, 1fr);
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gap: 24px;
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max-width: 760px;
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margin: 0 auto;
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}
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.provocation-item {
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padding: 24px 16px;
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}
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.provocation-q {
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font-size: 1.6rem;
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font-weight: 700;
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letter-spacing: -0.03em;
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margin-bottom: 8px;
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color: var(--text);
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}
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.provocation-q .ki { color: var(--accent); }
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.provocation-a {
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font-size: 0.82rem;
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color: var(--text-dim);
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font-weight: 300;
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line-height: 1.5;
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}
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/* CTA */
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.cta-section {
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text-align: center;
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padding: 80px 0 120px;
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}
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.cta-section h2 { margin-bottom: 12px; }
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.cta-section .section-desc {
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margin: 0 auto 40px;
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}
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/* Footer */
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footer {
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padding: 40px 0;
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text-align: center;
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border-top: 1px solid var(--border);
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}
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footer p {
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color: var(--text-muted);
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font-size: 0.78rem;
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font-weight: 400;
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}
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footer a {
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color: var(--text-muted);
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text-decoration: none;
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transition: color 0.2s;
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}
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footer a:hover { color: var(--text-dim); }
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/* Animations */
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@keyframes fadeUp {
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from { opacity: 0; transform: translateY(20px); }
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to { opacity: 1; transform: translateY(0); }
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}
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.hero > .container > * {
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animation: fadeUp 0.7s ease-out both;
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}
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.hero > .container > *:nth-child(2) { animation-delay: 0.1s; }
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.hero > .container > *:nth-child(3) { animation-delay: 0.2s; }
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.hero > .container > *:nth-child(4) { animation-delay: 0.3s; }
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.hero > .container > *:nth-child(5) { animation-delay: 0.4s; }
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@keyframes glowPulse {
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0%, 100% { text-shadow: 0 0 40px var(--accent-glow); }
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50% { text-shadow: 0 0 60px rgba(249, 115, 22, 0.3); }
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}
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h1 .ki { animation: glowPulse 3s ease-in-out infinite; }
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@media (max-width: 768px) {
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.services-grid { grid-template-columns: 1fr; }
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.audience-grid { grid-template-columns: 1fr; }
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.provocation-grid { grid-template-columns: 1fr; gap: 8px; }
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}
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@media (max-width: 640px) {
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.hero { padding: 140px 0 80px; }
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section { padding: 64px 0; }
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.service-card { padding: 24px; }
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.audience-card { padding: 24px; flex-direction: column; gap: 12px; }
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}
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</style>
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</head>
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<body>
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<nav>
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<div class="container">
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<div class="logo"><span class="ki">Ki</span>NOWHOW</div>
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<a href="#kontakt" data-de="Beratung anfragen" data-en="Request consulting">Beratung anfragen</a>
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</div>
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</nav>
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<section class="hero">
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<div class="container">
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<h1><span class="ki">Ki</span>NOWHOW</h1>
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<div class="hero-tagline"><span class="ki">KI</span> <span class="now">now</span>. <span class="ki">KI</span> <span class="how">how</span>.</div>
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<p data-de="<strong>KI-Wissen, das ankommt.</strong> Kein Buzzword-Bingo, kein PowerPoint-Theater. Strategie, Beratung und Umsetzung rund um künstliche Intelligenz — direkt, ehrlich, wirksam." data-en="<strong>AI knowledge that lands.</strong> No buzzword bingo, no PowerPoint theater. Strategy, consulting and implementation around artificial intelligence — direct, honest, effective.">
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<strong>KI-Wissen, das ankommt.</strong> Kein Buzzword-Bingo, kein PowerPoint-Theater.
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Strategie, Beratung und Umsetzung rund um künstliche Intelligenz — direkt, ehrlich, wirksam.
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</p>
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<div class="cta-group">
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<a href="#kontakt" class="btn btn-primary" data-de="Gespräch vereinbaren" data-en="Schedule a call">Gespräch vereinbaren</a>
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<a href="#leistungen" class="btn btn-ghost" data-de="Was wir machen" data-en="What we do">Was wir machen</a>
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</div>
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</div>
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</section>
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<div class="divider"></div>
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<div class="manifesto">
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<div class="container">
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<p class="manifesto-text" data-de="Jedes Unternehmen redet über <span class="ki">KI</span>.<br> Die wenigsten <strong>verstehen</strong> sie.<br> Noch weniger <strong>nutzen</strong> sie richtig.<br> Wir ändern das." data-en="Every company talks about <span class="ki">AI</span>.<br> Very few <strong>understand</strong> it.<br> Even fewer <strong>use</strong> it properly.<br> We change that.">
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Jedes Unternehmen redet über <span class="ki">KI</span>.<br>
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Die wenigsten <strong>verstehen</strong> sie.<br>
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Noch weniger <strong>nutzen</strong> sie richtig.<br>
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Wir ändern das.
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</p>
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</div>
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</div>
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<div class="divider"></div>
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<section id="leistungen">
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<div class="container">
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<div class="section-label" data-de="Leistungen" data-en="Services">Leistungen</div>
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<h2 data-de="Know-How, das wirkt." data-en="Know-How that works.">Know-How, das wirkt.</h2>
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<div class="section-desc" data-de="Von der ersten Frage bis zur laufenden Lösung. Wir bringen KI-Kompetenz in Ihr Unternehmen — nicht als Foliensatz, sondern als Ergebnis." data-en="From the first question to the running solution. We bring AI expertise to your company — not as a slide deck, but as a result.">
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Von der ersten Frage bis zur laufenden Lösung.
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Wir bringen KI-Kompetenz in Ihr Unternehmen — nicht als Foliensatz, sondern als Ergebnis.
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</div>
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<div class="services-grid">
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<div class="service-card">
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<div class="service-num">01</div>
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<h3 data-de="KI-Strategie" data-en="AI Strategy">KI-Strategie</h3>
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<p data-de="Wo lohnt sich KI wirklich? Wir identifizieren die Use Cases, die Wertschöpfung bringen — nicht die, die gut klingen." data-en="Where does AI really pay off? We identify the use cases that create value — not the ones that just sound good.">Wo lohnt sich KI wirklich? Wir identifizieren die Use Cases, die Wertschöpfung bringen — nicht die, die gut klingen.</p>
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</div>
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<div class="service-card">
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<div class="service-num">02</div>
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<h3 data-de="Workshops & Training" data-en="Workshops & Training">Workshops & Training</h3>
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<p data-de="Vom Vorstand bis zum Team: KI-Kompetenz aufbauen, Tools verstehen, Chancen erkennen. Praxisnah, nicht akademisch." data-en="From board to team: build AI skills, understand tools, recognize opportunities. Hands-on, not academic.">Vom Vorstand bis zum Team: KI-Kompetenz aufbauen, Tools verstehen, Chancen erkennen. Praxisnah, nicht akademisch.</p>
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</div>
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<div class="service-card">
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<div class="service-num">03</div>
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<h3 data-de="Prototyping" data-en="Prototyping">Prototyping</h3>
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<p data-de="Idee am Montag, Prototyp am Freitag. Wir bauen funktionierende KI-Lösungen, bevor andere noch Lastenheft schreiben." data-en="Idea on Monday, prototype on Friday. We build working AI solutions before others have finished writing specs.">Idee am Montag, Prototyp am Freitag. Wir bauen funktionierende KI-Lösungen, bevor andere noch Lastenheft schreiben.</p>
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</div>
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<div class="service-card">
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<div class="service-num">04</div>
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<h3 data-de="Prozessautomatisierung" data-en="Process Automation">Prozessautomatisierung</h3>
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<p data-de="Wiederkehrende Aufgaben, die niemand machen will? KI übernimmt. Wir integrieren intelligente Automatisierung in bestehende Abläufe." data-en="Repetitive tasks nobody wants to do? AI takes over. We integrate intelligent automation into existing workflows.">Wiederkehrende Aufgaben, die niemand machen will? KI übernimmt. Wir integrieren intelligente Automatisierung in bestehende Abläufe.</p>
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</div>
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<div class="service-card">
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<div class="service-num">05</div>
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<h3 data-de="KI-Audit" data-en="AI Audit">KI-Audit</h3>
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<p data-de="Sie nutzen bereits KI-Tools? Wir prüfen Effizienz, Datenschutz und Skalierbarkeit. Ehrliches Feedback, keine Gefälligkeitsgutachten." data-en="Already using AI tools? We check efficiency, data protection and scalability. Honest feedback, no rubber-stamp reviews.">Sie nutzen bereits KI-Tools? Wir prüfen Effizienz, Datenschutz und Skalierbarkeit. Ehrliches Feedback, keine Gefälligkeitsgutachten.</p>
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</div>
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<div class="service-card">
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<div class="service-num">06</div>
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<h3 data-de="Interim KI-Lead" data-en="Interim AI Lead">Interim KI-Lead</h3>
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<p data-de="Kein eigenes KI-Team? Wir übernehmen die Rolle — temporär, bis Ihre Organisation selbst laufen kann." data-en="No AI team of your own? We take on the role — temporarily, until your organization can run on its own.">Kein eigenes KI-Team? Wir übernehmen die Rolle — temporär, bis Ihre Organisation selbst laufen kann.</p>
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</div>
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</div>
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</div>
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</section>
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<div class="divider"></div>
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<div class="provocation">
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<div class="container">
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<div class="provocation-grid">
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<div class="provocation-item">
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<div class="provocation-q" data-de="<span class="ki">KI</span> wann?" data-en="<span class="ki">AI</span> when?"><span class="ki">KI</span> wann?</div>
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<div class="provocation-a" data-de="Jetzt. Nicht nächstes Quartal." data-en="Now. Not next quarter.">Jetzt. Nicht nächstes Quartal.</div>
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</div>
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<div class="provocation-item">
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<div class="provocation-q" data-de="<span class="ki">KI</span> wie?" data-en="<span class="ki">AI</span> how?"><span class="ki">KI</span> wie?</div>
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<div class="provocation-a" data-de="Pragmatisch. Nicht perfekt." data-en="Pragmatic. Not perfect.">Pragmatisch. Nicht perfekt.</div>
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</div>
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<div class="provocation-item">
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<div class="provocation-q" data-de="<span class="ki">KI</span> wer?" data-en="<span class="ki">AI</span> who?"><span class="ki">KI</span> wer?</div>
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<div class="provocation-a" data-de="Wir. Mit Ihnen." data-en="Us. With you.">Wir. Mit Ihnen.</div>
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</div>
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</div>
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</div>
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</div>
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<div class="divider"></div>
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<section id="fuer-wen">
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<div class="container">
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<div class="section-label" data-de="Für wen" data-en="For whom">Für wen</div>
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<h2 data-de="Wir arbeiten mit denen, die es ernst meinen." data-en="We work with those who mean business.">Wir arbeiten mit denen, die es ernst meinen.</h2>
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<div class="section-desc" data-de="Keine Alibiprojekte. Keine Innovation-Labs, die nie liefern. Sondern mit Teams und Führungskräften, die Ergebnisse wollen." data-en="No alibi projects. No innovation labs that never deliver. But with teams and leaders who want results.">
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Keine Alibiprojekte. Keine Innovation-Labs, die nie liefern.
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Sondern mit Teams und Führungskräften, die Ergebnisse wollen.
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</div>
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<div class="audience-grid">
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<div class="audience-card">
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<div class="audience-icon">G</div>
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<div>
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<h3 data-de="Geschäftsführung" data-en="Management">Geschäftsführung</h3>
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<p data-de="KI-Strategie auf Augenhöhe. Verstehen, was möglich ist — und was nicht. Entscheidungsgrundlagen statt Hype." data-en="AI strategy at eye level. Understanding what is possible — and what is not. Decision-making foundations instead of hype.">KI-Strategie auf Augenhöhe. Verstehen, was möglich ist — und was nicht. Entscheidungsgrundlagen statt Hype.</p>
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</div>
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</div>
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<div class="audience-card">
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<div class="audience-icon">M</div>
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<div>
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<h3 data-de="Mittelstand" data-en="Mid-sized businesses">Mittelstand</h3>
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<p data-de="KI ist nicht nur für Konzerne. Gerade im Mittelstand liegen die größten Hebel — wir helfen sie zu finden." data-en="AI is not just for corporations. Especially in mid-sized businesses lie the biggest levers — we help find them.">KI ist nicht nur für Konzerne. Gerade im Mittelstand liegen die größten Hebel — wir helfen sie zu finden.</p>
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</div>
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</div>
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<div class="audience-card">
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<div class="audience-icon">T</div>
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<div>
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<h3 data-de="Tech-Teams" data-en="Tech Teams">Tech-Teams</h3>
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<p data-de="Ihr Team kann coden, aber nicht prompten? Wir bringen KI-Engineering-Kompetenz, die sofort einsetzbar ist." data-en="Your team can code, but not prompt? We bring AI engineering expertise that's immediately deployable.">Ihr Team kann coden, aber nicht prompten? Wir bringen KI-Engineering-Kompetenz, die sofort einsetzbar ist.</p>
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</div>
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</div>
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<div class="audience-card">
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<div class="audience-icon">K</div>
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<div>
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<h3 data-de="Kanzleien & Berater" data-en="Law firms & Consultants">Kanzleien & Berater</h3>
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<p data-de="Wissensarbeit ist KI-Kernland. Wir zeigen, wie Recherche, Drafting und Analyse schneller und besser werden." data-en="Knowledge work is AI's home territory. We show how research, drafting and analysis become faster and better.">Wissensarbeit ist KI-Kernland. Wir zeigen, wie Recherche, Drafting und Analyse schneller und besser werden.</p>
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</div>
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</div>
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</div>
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</div>
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</section>
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<div class="divider"></div>
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<section id="kontakt" class="cta-section">
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<div class="container">
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<div class="section-label" data-de="Kontakt" data-en="Contact">Kontakt</div>
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<h2 data-de="Bereit für echtes <span style="color: var(--accent);">KI</span>-Know-How?" data-en="Ready for real <span style="color: var(--accent);">AI</span> Know-How?">Bereit für echtes <span style="color: var(--accent);">KI</span>-Know-How?</h2>
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<div class="section-desc" data-de="Kein Formular, kein Chatbot. Schreiben Sie uns direkt — wir melden uns innerhalb von 24 Stunden." data-en="No form, no chatbot. Write to us directly — we'll get back to you within 24 hours.">
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Kein Formular, kein Chatbot. Schreiben Sie uns direkt —
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wir melden uns innerhalb von 24 Stunden.
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</div>
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<a href="mailto:kinowhow@msbls.de?subject=KiNOWHOW%20—%20Beratungsanfrage" class="btn btn-primary">
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kinowhow@msbls.de
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